Conceived and developed by the R&D department, Soft Touch is a unique lamination of its kind: the reduced thickness and milky transparency allows it to
create “velvet” effect labels of any colour. Laminate combinations can be carried out with any type of film or paper substrate, with a white, transparent or metal finish, also ensuring excellent printing with all today’s printing techniques.
Soft Touch is a versatile lamination, also ideal on paper-based, self-adhesive materials, able to embellish the simplest of labels, for results that are
aesthetically unexpected and pleasant to the touch, for all those projects where an original but affordable result in terms of style is required.
Soft Touch is also particularly suitable on matt effect packaging, since it allows it to maintain the same visible aesthetic aspect, while providing an enjoyable tactile experience, giving a uniform and homogeneous softness to the entire surface of the label, with
a pleasant velvety touch including on printed areas.
The experience of consumers is no longer guided solely and exclusively by the visual aspect of the label but also by a tactile factor: a multi-sensory experience that conjures up feelings of calmness and well-being, along with elegance and refinement. All sensations that are closely linked to the
world of luxury packaging, in which the sophistication and finesse of the materials used, are fundamental to convey the correct message to consumers.
Discover Soft Touch